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Press Release >> Cycling
“Cowbell National Cycling Tour of Ghana” Bounces Back

Plans are for advanced for the commencement of the 9-day “Cowbell National Cycling Tour of Ghana” which begins from the 1st to 9th April 2011. The initiative which was primarily instituted by leading beverage sponsor Promasidor Ghana, seeks to throw more educational light on the importance of cycling as well as helping in its development and promotion in Ghana.


It would be recalled that, Promasidor Ghana Limited ensured Ghana’s participation at last year’s African Cycling Championship in Kigali, Rwanda for the first time in cycling but for which Ghana would have been disassociated from the world governing body-UCI (Union of Cycling International).


With the injection of over GH¢200,000.00 into this year’s tour, it has already caught up with other affiliate sponsors who are ready to support the cause of promoting the sport. The Ghana Cycling Association is humbled by this professionalism in sponsorship demonstrated by Promasidor Ghana (Cowbell) Limited and is committed in acknowledging Promasidor Ghana Limited as partner in promoting cycling in Ghana.


A crucial meeting between officials of the Ghana Cycling Federation and Promasidor Ghana Limited last Tuesday concretized this upcoming event and indeed it was projected to a sustainable long term period of 5 years.


The full details of press accreditation and professionalism in reportage and coverage of this tour will be communicated to the Press at the official launch on Friday 18th March, at Media Centre, Accra Sports Stadium from 10 am to 12 pm.


The Cycling Association, in finality, would want to thank Promasidor Ghana Limited for this esteemed sponsorship and commitment towards the development of the Sport.
 
Dennis Moore
Director of Communications
Ghana Cycling Association
Email: ghcyclingass@yahoo.co.uk
Tel: +233 27 7452126/+233 24 2255616

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